SunstarTV Bureau: Bollywood star Amitabh Bachchan with a surprising move has decided to terminate his contract with a pan masala brand, days after its commercial was aired. The veteran actor took this extreme step after a national anti-tobacco organisation had requested him to withdraw from promoting pan masala.
“A few days after the commercial was aired, Mr Bachchan contacted the brand and stepped out of it last week. Upon checking why this sudden move-it was revealed that when Mr Bachchan became associated with the brand, he wasn’t aware that it falls under surrogate advertising. Mr Bachchan has terminated the contract with the Brand, has written to them his termination and has returned the money received for the promotion,” a statement from his team read.
Previously, Big-B also been asked by his top fan regarding the pan masala ad where the actor calmly responded the query.
“I ask for your forgiveness. If someone is doing well in their industry, then one should not wonder ‘why am I associated with it?’ If that is a business, then we should think about our business too. Now, you feel that I should not have done this, but by doing this, I get paid and there are many people working in our profession, who are workers, and in a way they too get work and money. Besides, gentleman, please don’t use the word ‘tatpunjiya’. It doesn’t look good coming from you and it does not suit all the artists who belong to our industry.”
