PARIS, FRANCE - SEPTEMBER 16: In this photo illustration a YouTube Shorts logo is displayed on the screen of a smartphone in front of a TV screen displaying a YouTube logo on September 16, 2020 in Paris, France. YouTube has just announced the launch of its new video sharing service YouTube Shorts, which aims to compete with its big rival TikTok. By announcing YouTube Shorts, Google offers to create very short videos entirely filmed, edited and then published from a smartphone. (Photo by Chesnot/Getty Images)